The FACT award-winning concept will open new locations across the Middle East.
When you visit the South African restaurant Nooa, it’s common to see queues around the block. Located in Riyadh, it is now expanding in the Middle East, with locations opening from Doha to Dubai.
Nooa stands for Naturally Out Of Africa, and draws its inspiration from South Africa. The Riyadh menu includes breakfast served until 4pm, as well as bakes, eggs Benedict, bowls, omelettes, pastries, and more. The all-day dining menu includes buns, breads, earth bowls, finger food, sharing dishes, signature plates and sides. Plus, the desserts are decadent and include Date Malva Pudding, Honeybush Crème Brulee and Orange and Chocolate Cake.
While the opening date and location for Nooa in Dubai have not yet been confirmed, we expect it to have the same light and breezy aesthetic as the FACT award-winning café in Riyadh. Created by Bishop Design, it also won a LIV Hospitality Design Award and is contemporary, clean, and classy. The décor is all about neutral, earthy tones and includes artwork on the walls, from black-and-white wildlife photography to a rooibos-inspired feature wall.
Charlene Grobler, Restaurant Manager and South African native, told FACT: “It’s about bringing something natural and different. The rooibos were behind the concept, and we incorporated it into our menu. Even if you extract caffeine out of a product, there’s always 0.01% of caffeine. The thing with our rooibos is it never contains caffeine and is organic. America and China tried to grow it, but they failed. It can only grow in the Western Cape.”
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GO: Visit https://nooa.life for more information.
